Each utilised Tecna’s innovative modular walling system; a seamless, modern alternative to traditional shell scheme that offers flexibility, style and sustainability.
This was a project where our role extended far beyond building stands, working hand-in-hand with the organisers to bring their ambitious vision to life. From layout strategy and architectural builds to activations, engagement zones and branded environments, our work touched every corner of the show.
Hear first-hand how we brought AI Summit London to life – straight from our team and customers – and go behind the scenes to see how we made it all happen.
With over 4,000 attendees and upwards of 100 sponsors and exhibitors, AI Summit London demanded both precision and impact. The Tecna team consisted of a 50-strong crew that delivered technical expertise, flawless logistics and bold design across the entire event, including:
Our approach centred on flexibility, giving every exhibitor the right level of presence for their goals and budget. We provided a tiered model, meaning every brand could make a statement – from those seeking simplicity to those pushing the creative limits.
It’s not just about a stand – it’s about the experience. We integrated digital engagement tools, activations and immersive design to transform spaces into destinations. The event’s success stemmed from our commitment to work closely with Informa and exhibitors, to create moments that drew visitors in, encouraged networking and left a lasting impression. Our design thinking focused on:
Ensuring the layout supported exploration and engagement for a memorable experience
Aligning every element with exhibitor identity and the event’s look and feel
Modular construction with reusable components for a more responsible events industry
The real magic happened onsite. Our team ensured every element came together seamlessly. Whether it was a last-minute tweak to an exhibitor space or a complex rigging requirement, Tecna delivered with the energy and commitment that’s become our trademark.
The AI Summit London was a success for Informa, its exhibitors and visitors – an event that not only looked spectacular but functioned seamlessly. For Tecna, it was a proud demonstration of what’s possible when bold creativity meets precision execution.
We focused on optimising revenue streams, streamlining project management and giving the AI Summit a powerful creative lift. The result? A show that didn’t just run smoothly, but set new benchmarks for brand recognition, engagement and innovation.
We championed versatility and variety. From cost-effective spaces elevated with clever design to bespoke builds that pushed creative boundaries, every stand was tailored to make impact. Exceptional communication and strong relationships made sure exhibitors felt supported every step of the way.
We brought it all together to craft unforgettable experiences. Seamless flow, bold theatre and immersive design transformed the show floor into a journey – driving engagement and building footfall to ensure the AI Summit keeps going from strength to strength.
Our extensive portfolio of event experience make us uniquely positioned to combine the two sides of Tecna in event planning services – bold ideas and design, combined with meticulous planning and expert build execution.
We’re driven to provide a joined-up approach that supports organisers, empowers exhibitors and elevates the visitor experience.
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